Marketing that works because it starts where it should, with your audience.
Helping B2B businesses unlock growth by understanding who they're really selling to.
Is your marketing working for you?
​Are you running ads, posting on social, attending events and wondering why you aren't seeing the results? It's easy to run straight to tactics without first working out who you are trying to reach.
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Working with Marketing Matter we can help you:
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Get clear on your ideal audience
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Align your marketing with your business goals
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Build strong foundations for real, sustainable growth
No fluff. No scattergun. Just marketing that actually matters. ​​
Here to help you
Marketing can feel over-whelming and knowing where to begin can be difficult. Here's an outline of some key areas of support that we can offer.
Audience clarity session
A one-off workshop where we work together to uncover your audience. Learn who you’re really selling to, where to find them, and how to position your business to connect.
Strategy Sprint
A focused 4-6 week project to build a tailored marketing strategy. Perfect if you need a clear action plan without the fluff. Get a practical roadmap you can actually follow.
On-going support
Fractional marketing support when you need a partner to keep the momentum going. Guidance, coaching, or hands-on delivery to help you grow consistently.
About
Hi, I’m Jennifer Lynott, founder of Marketing Matter. With over 15 years in marketing and business development, I’ve helped expert teams across science-led organisations, consultancy services, and SMEs articulate their value and stand out in competitive markets. I specialise in helping businesses connect with the audiences that matter, because when you understand your audience, marketing finally clicks. Connect with me on LinkedIn.
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